Salesforce Gives Every Company Its Very Own App Store

By Klint Finley In 2005, long before the Apple App Store, there was the Salesforce.com AppExchange. It wasn’t the first app store, but CEO Marc Benioff famously claims to have given Apple the trademark to the name “App Store” for free. Today the company announced a new extension of the service called Salesforce Private AppExchange.

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Source: Wired